Luton Town call out racist abuse of Elijah Adebayo: ‘If you have the balls, say it to his face’

Instagram account based in the UK sent an offensive message to the striker while he was playing against Sunderland

Luton Town have dared the individual who sent “abhorrent and unacceptable” racist abuse to forward Elijah Adebayo to say it to his face “if they have the balls”.
The Championship club revealed the striker had been subjected to a racist comment on social media during Wednesday night’s EFL Championship defeat by Sunderland.
Adebayo had also been a victim of online abuse last season while playing in the Premier League which at the time left the 26-year-old “tired” and contemplating not reporting the matter over his disillusionment.
Luton said the latest incident was being investigated after reporting it to both the police and social media company Meta and called on the “faceless” account to confront the striker face to face in a statement.
A club statement under the headline “Is it ever going to stop?” read: “Twelve months ago Elijah Adebayo was subjected to racist abuse on social media. A wave of vile and disgusting messages pouring into his account from faceless racists. Fast forward a year later and it has happened again.
“At 8.28pm BST on Wednesday evening, an account in the UK on Instagram messaged Elijah with a racist comment. After Elijah notified us following last night’s game with Sunderland, in which he scored his first goal of the season, we reported the incident to the police and to Meta. It is now being investigated.
“Just like we said a year ago, and just like we will do whenever a player or staff member is subjected to abuse, we will stand by and support Elijah unequivocally. To the individual who cowardly dropped into Elijah’s DMs (direct messages): We know who you are and you know who you are. You’re not a faceless account, one which we have sadly become accustomed to reporting in recent years.
“But as if you have the balls to come to Kenilworth Road and say it to his face. We dare you. If you do, you will be faced with everyone at Luton Town Football Club, standing side-by-side with Elijah. Abuse of any kind is unacceptable. But does everyone know that? It’s why we are doing our bit to educate everyone that racism and all forms of abuse is abhorrent and unacceptable.”
Off the mark in 24/25 🪄 pic.twitter.com/LshWzCNa79
Luton lost Wednesday night’s game against Sunderland 2-1, with Romaine Mundle putting the visitors back in front shortly after Adebayo’s second half equaliser.
The club’s statement added: “We are all Luton and we will continue to support and champion these initiatives until such time that the message gets through to the ignorant minority.
“But the question remains: how much longer will our players, our heroes – fellow human beings for crying out loud – be targeted because of the colour of their skin? There is no room for racism.”